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Services

We offer a range of service levels tailored to meet the diverse needs of our clients. Please review the options below to determine which level best aligns with your company’s requirements.

For Investors

Office

Pre Acquisition Due Diligence - Sales, Marketing, Customer Success

A stand alone analysis working alongside the commercial due diligence highlighting strengths, weaknesses, opportunities and threats using a pre determined checklist. This report highlights big changes that might be needed and the headlines of a value creation plan. 

Office Scene

Post Acquisition, Integration Service 

Whether the new acquisition is merging with another entity or will stand alone under new owners seeking revenue and profits growth, this service delivers strategic, operational and cultural integration for GTM in the first 6 months of ownership. 

Office

Value Creation; Plan, Build and Execute

Working alongside the newly formed board and senior leadership team, this service offers a calm, clear approach to GTM value creation for investors. This often includes developing the new opportunities for geographical or product led growth, into action oriented plans. This can be either hands off or taken forward operationally.   

For Business Leaders

Meeting Room Business

Setting strategy - The Heavy Lift 

Is the solution sales led? Are we all sure? Might it be marketing led? Setting the GTM strategy and making it clear to everyone can be like pushing water uphill. We work with businesses to set off in new direction. We work through the size of the opportunity, where to focus and how to operationalise. This phase can often be a mixture of fractional work and advisory to ensure that the plan is grounded in reality. 

Office

Retained support - Building a Team and Guiding New Ways of Working

After the direction is clear, there is often a large gap to bridge to make dreams a reality. This phase offers a mix of sales, marketing, customer success and revenue operations support to quickly moblise the plan and establish new ways of working. This stage often requires a range of approaches including workshops, new reporting and approach to communications. 

Business Meeting

Strategic Advisory and Coaching - Making it Business as Usual 

Maintaining a role alongside the senior leadership team / advisory board to guide implementation of the strategy. This stage often requires mentoring and coaching existing and new team members to understand and take ownership for both direction and execution. A true team effort needed to drive the behavioural change needed for high performance 

Completed Projects

A handful of problems tackled.

Strategy & Planning

  • Customer Strategy for US Financial Markets: Crafted a targeted strategy focused on the US financial market to drive business growth.

  • Pivot to Digital: Successfully pivoted B2B live events to a fully digital business model, ensuring sustained revenue.

  • Product Transition: Transitioned a community product to a high-value subscription model in digital marketing, unlocking new revenue streams.

  • Data Product Launch: Incubated and launched a new first-party data product, evolving a traditional publishing business into a modern data-driven entity.

Building the Foundations

  • Sales Methodology Implementation: Utilized the 'Sales as a Science' methodology to restructure and optimize sales processes.

  • Global Team Expansion: Offshored teams to South Africa and India, capitalizing on global talent pools.

  • Team Launch: Built new teams from the ground up in the UK and US to support international growth.

  • Organizational Restructuring: Re-designed organizational structures 20+ times, ensuring efficiency and alignment with business goals.

  • Talent Acquisition: Hired 200+ professionals across GTM roles globally, spanning multiple product types and regions.

  • Operational Cadence: Designed and implemented an operating cadence that streamlined company-wide operations.

  • Hybrid Communication Model: Created and iterated a hybrid communication strategy, improving collaboration across remote and in-office teams.

Sales & Marketing Execution

  • Subscription Business Growth: Doubled a £1M subscription business within 18 months, driving significant revenue increases.

  • Renewal Rate Enhancement: Increased renewal rate value to 120% in just one year for a UK-based book of business.

  • US Market Expansion: Grew annual subscription sales from USD 3M to USD 6M, achieving a 100% renewal rate by value across 200 customers in the US.

  • Event Portfolio Transformation: Grew a previously unprofitable B2B live events portfolio from £4M to £6M in profitable revenues.

  • Digital Revenue Shift: Transformed a B2B live events revenue model to 100% digital in just one year, with high margins.

 

What We Can Achieve Together

With our extensive track record in driving strategic transformations, scaling global teams, and executing revenue growth, We are confident in delivering tailored solutions that will propel your business to new heights. Let's collaborate to unlock sustainable success.

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